CE4IT / CASE STUDY

PURE
SCENTS

Eight years. From product visuals to connected commerce.

Photography, Magento commerce, technical support and marketing for an evolving product business.

8 YEARS OF COLLABORATION   ·   EGYPT + UAE   ·   ARABIC + ENGLISH

01 / THE COLLABORATION

A partnership that grew
with the business.

8 YEARS
Egypt + UAE · Arabic + English

From product photography to a multi-market Magento store, CE4IT connected product presentation, commerce, marketing and technical support.

Pure Scents product formats including spray, bottle and hanging fresheners

01 / PRODUCT PRESENTATION

Product photography and 3D packaging mockups for commercial use.

Pure Scents company website displayed on a laptop

02 / COMPANY WEBSITE

A dedicated introduction to the company and its product range.

Shopping cart illustration representing Pure Scents commerce in Egypt and the UAE

03 / MULTI-MARKET COMMERCE

Magento storefronts with separate pricing, currency and inventory for Egypt and the UAE.

Headset and gear illustration representing Pure Scents technical support

04 / MARKETING & SUPPORT

Content, campaigns, hosting, business email and technical support throughout the collaboration.

One evolving partnership — connecting how products are presented, sold and supported.

02 / PRODUCT PRESENTATION

Make the product clear.
Make the brand recognizable.

CE4IT photographed Pure Scents’ products and packaging, then created 3D packaging mockups for use across the company website, Magento store and marketing materials.

These assets helped customers recognize different product formats and understand what they were buying, while giving the business reusable visuals across its sales and communication channels.

03 / MAGENTO COMMERCE

One platform.
Two markets.

The company website evolved into a Magento store serving Egypt and the UAE through one platform, with Arabic and English available in both markets.

Each market had its own pricing, currency and inventory settings, allowing the business to manage different commercial requirements within a connected e-commerce system.

Company website → Magento store

Pure Scents online store displayed on a desktop monitor

EGYPT

Arabic + English
Own pricing, currency and inventory.

UNITED ARAB EMIRATES

Arabic + English
Own pricing, currency and inventory.

04 / CONTENT & CAMPAIGNS

From discovery
to the product.

CE4IT prepared Pure Scents’ social channels, created product-focused content and posts, and ran campaigns connected to the Magento store

This brought product presentation and marketing together: introducing the range, directing interested audiences to relevant products, and providing a clear route from discovery to purchase.

CONTENT → PRODUCT → STORE
Pure Scents car-care campaign for Automechanika Dubai 2023
Pure Scents lavender hanging air-freshener packaging
Pure Scents bubble-gum fragrance campaign on a pink background
05 / CONTINUITY

The work continued
beyond launch.

Beyond the website and store launch, CE4IT provided hosting, established professional email on the company’s domain, and delivered technical support throughout the eight-year collaboration.

HOSTING

Hosting for the company website and, later, the Magento store.

PROFESSIONAL EMAIL

Business email established on the company’s domain, supported throughout the collaboration.

TECHNICAL SUPPORT

Ongoing technical support for the store, email and supporting infrastructure as business needs evolved.

06 / PRIVATE-LABEL DESIGN

A separate design stream
for other brands.

CE4IT designed product labels for the Italian company’s private-label manufacturing clients, adapting the artwork to each client’s brand and the relevant packaging format.

This was a separate design stream alongside the Pure Scents work. The labels carried the manufacturing clients’ own brands and were not part of Pure Scents’ core product range.

LET’S BUILD WHAT’S NEXT

Your products deserve
a connected digital presence.

Whether you need clearer product visuals, an online store or support for an existing platform, CE4IT can connect the right services around your business needs.

Tell us what you’re planning.

Share your products, target markets and where you need support.